Welfare and sustainability in the real estate market: a necessary bet

We are witnessing a rising of a concern for a more sustainable world that takes care of the environment. A factor that day-to-day gains more prominence in the governmental agendas that is not exempt from responsibility in the real estate market. To say a number, 36% of the CO2 emissions and almost half of the energetic consumption depends upon the property market.


Green Recovery: a new opportunity

Just before the arrival of the confinement situation, the UE fixed the road map: the European Green Deal to be the first continent with a zero-carbon footprint in the next ten years. But after the arrival of the Covid-19, the IMF has expected an economic global fall of 3% through the rest of 2020, follow up by a quick recovery, around the 5,8%. In front of this new context, the recovery plan passes through, unavoidably, a system based on sustainability.


What does it mean? The sustainable and welfare certificates are going to be of great importance for the real estate market. That is to say, the external certification by which certain environmental requirements in the design and building process are accomplished. A quality guarantee, synonymous with responsible compromise.


Green buildings

Green buildings are characterized by a huge investment according to the users’s comfort.  What is known as Indoor Environmental Quality, with welfare comprehensive measures that, at the same that, have proved to be effective in prevention and community control of illness.


How are they characterized? Their main issues revert to positive effects that work to accomplish sustainability in a comprehensive way. For example, the promotion of a healthier environment and open spaces; better comfort and welfare conditions; natural light enforcement; centralized ventilation systems and air quality; the waste management and cleaning protocols; building material with low toxicity; physical training and sports inducement; basic services with easy access and well connected (markets, pharmacies, public transport…), etc.


Working for a sustainable development that contributes to giving an answer to new environmental needs is going to be the new rule. An unavoidable bet in which the welfare and sustainable certificates are going to be the main index. And is that, the immediate present will require new real-estate patterns, according to the user needs, greener than ever.



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