The Serrano 32 building in Madrid has received a BREEAM (Building Research Establishment Environmental Assessment Method) certification with a rating of Very Good, confirming its positive impact on both users of the retail property and its surrounding environment.
Developed in the UK by the Building Research Establishment (BRE) in 1990, BREEAM sets the benchmark for best practices in the design, construction, and operation of sustainable buildings. It promotes greater environmental efficiency in the built environment. Earning a sustainability certification like BREEAM offers a wide range of benefits for property owners, operators, customers, and the environment. Let’s explore them!
Lower operating costs
Sustainable certification often requires implementing advanced practices and technologies that improve energy and water efficiency. This results in significant reductions in utility bills and long-term operating costs. Examples include LED lighting, energy-efficient HVAC systems, and advanced water management solutions—all of which can generate considerable savings.
Enhanced brand image and value
Consumers are increasingly aware of the environmental impact of their purchases and tend to support businesses committed to sustainability. A sustainably certified retail property can attract a broader and more environmentally conscious customer base. Furthermore, this certification enhances brand reputation and helps businesses stand out in a competitive market.
Increased property value
Certified sustainable buildings often enjoy higher market value and appeal to high-quality tenants willing to pay premium rents. Certification serves as a signal of quality and efficiency, boosting the property’s attractiveness to investors and potential buyers.
Regulatory compliance and tax incentives
Achieving a sustainability certification can support compliance with increasingly stringent regulatory frameworks and Net Zero goals. Additionally, public authorities may offer tax incentives, grants, or credits for sustainable construction projects. Leveraging these benefits can further reduce project costs and improve return on investment.
Improved Work Environment and Customer Experience
Sustainable retail buildings tend to provide healthier, more comfortable environments for both employees and customers. Improved indoor air quality, natural lighting, and access to green spaces contribute to workplaces that enhance employee productivity and shopping environments that elevate the customer experience—leading to greater satisfaction overall.
The sustainable certification of Serrano 32 not only contributes to environmental preservation but also delivers significant economic, reputational, and well-being benefits that can positively influence the long-term success of the business. It marks another step forward in advancing MIMEISA’s ESG goals, with the ambition of achieving 100% certification across all real estate assets by 2030.


